Showing posts with label One. Show all posts
Showing posts with label One. Show all posts

Friday, 25 November 2011

Science Educators Detail Funding Priorities in New Study

Beaverton, OR (PRWEB) May 15, 2010

IESD, Inc. in collaboration with K-12 STEM market expert, Daylene Long, has created the National Survey on STEM Education research report that delves into the current state of STEM (Science, Technology, Engineering and Math) education in K-12 schools, as well as the issues and funding opportunities for making STEM a broader part of the educational landscape. Designed for use by science and STEM education business owners, CEOs, marketers and product developers, the study delivers science education priorities for 2010-2011.


This National Survey on STEM Education details the areas most likely to receive STEM funding for the next school year and contains a 46-page analysis of findings. For a limited time, individuals who purchase this report will receive a 35-page PowerPoint summarizing the report, as well as a special addendum containing excerpts from the Delaware and Tennessee Race to the Top applications. This addendum includes source citations perfect for helping companies formulate their RTTT marketing efforts. These two successful RTTT-winning states detail their plans for STEM education, as well as their budgets allocated to STEM.


The National Survey on STEM Education is a culmination of more than 300 surveys of STEM supervisors, school science/STEM department chairs and coordinators, STEM teachers, and other STEM opinion leaders across the country. It touches on the challenges facing STEM education, funding priorities, spending on STEM education and projections of professional development for 2010-2011.


We found that the majority of STEM leaders believe that professional development continues to be critical to broader STEM education in schools, said Daylene Long. Educators need to be given the skills to implement integrated STEM programs into the curriculum. We also discovered the types of materials and technology educators were interested in purchasing in support of STEM education.


The study looked at spending for both software and hardware including such items as eBook readers and digital textbooks. Hands-on science activities were still deemed critical to teaching science.


To view the table of contents and to purchase and download a PDF of the report along with the PowerPoint and RTTT Addendum, please go to the online store at

http://www.sellingtoschools.com/products/education-market-research--stem-education


About IESD

IESD conducts research on educational programs and products and provides a variety of consulting services related to their development, evaluation, implementation, and marketing. Clients include education publishers, technology hardware manufacturers, government agencies, non-profit institutions, and school districts. Services include both quantitative and qualitative analyses including focus groups, surveys, in-depth interviews, classroom observations, user testing, competitive landscape analysis, research literature reviews, and analysis of demographic and financial data.


IESD was founded in 1984 by Ellen Bialo and Jay Sivin-Kachala, the firm's President and Vice President. Dr. Sivin-Kachala earned his doctorate in Technology in Education from Teachers College, Columbia University. Ms. Bialo also received her graduate degree in Educational Psychology from Teachers College, Columbia University.


About Daylene Long

Daylene Long is a member of the National Science Education Leadership Association and an affiliate member of the Council of State Science Supervisors. Ms. Long is the Chief Marketing Officer for Vernier Software & Technology and has 20 years of marketing experience. Ms. Long also independently consults on market strategy for the STEM education market.


###







Related Textbooks College Press Releases

Bike the Bay in

San Francisco (PRWEB) December 3, 2008

Looking for fun things to do in San Francisco? How about a bike ride across the Golden Gate Bridge? It's free (except the bike rental). It's fun, a great way to see 15 sites in the bay area, and get a little exercise in the process? Details include: where to rent a bike, where to start the ride, and how to get back on a relaxing ferry boat ride (and a cheap bay cruise past Alcatraz too). This jam-packed adventure can take as little as a

Christopher Columbus High School Employs Singlewire InformaCast for Managing Bells, Clocks, Overhead Paging and a Classroom Emergency Call Button

Madison, WI (PRWEB) October 25, 2010

Singlewire Software, LLC, (http://www.singlewire.com), developer of network-based applications centered around secure, fast, and reliable mass notification, announces the deployment and use of InformaCast, at Christopher Columbus High School in Miami, Florida.


Christopher Columbus High School utilizes InformaCast to address the need for a unified mass communication system that allows for simple but effective communication to all corners of the school for public address announcements, bell tones for passing bells and as an emergency call button for staff to call for help. The system seamlessly integrates the schools Cisco IP phone and data networks, allowing staff to send text and/or audio messages to public address systems via their Cisco IP phones.


InformaCast provides administrative staff the ability to log into a secure web portal to set the passing bell schedules and clock times for their entire facility. For sending an overhead page to the public address system, staff logs into their IP phone, enters a PIN number to access the paging system and speaks into the phone in the same way they would leave a voice mail.


Christopher Columbus High School also utilizes Singlewires DORA, Direct Observation and Real time Alerting application (http://www.singlewire.com/dora) to enable an emergency call for help button in each classroom. If theres a problem, staff simply pushes a button and an InformaCast message is immediately sent to administrative staff.


InformaCast provided us with a unified system with ease of management that allows us to even communicate with the baseball field and the weightlifting room wirelessly, states Elena Alvarez, Technology Director at Christopher Columbus High School. Also, having the same time (displayed on the clocks) throughout the whole school has been beneficial.


Christopher Columbus High School in Miami, FL, is a private, college preparatory high school. Conducted by the Marist brothers, CCHS has been providing educational excellence since 1958 and currently has an enrollment of approximately 1,400 students.


About Singlewire Software:


Singlewire, based in Madison, WI, develops and supports innovative voice applications centered around secure, fast, and reliable mass notification capabilities. Main offerings include: InformaCast, InformaCast CK, PushToTalk, and DORA, which allow customers unprecedented control in designing mass notifications, assigning them to specific recipients, and determining the medium for dissemination IP phones, IP speakers, email, etc. all with the peerless capacity for customization to customers specific environments. To learn more, please visit http://www.singlewire.com.


# # #





Textbook Buyback Company MyBookBuyer.com Launches Affiliate Program

Milpitas, CA (Vocus) May 18, 2010

Textbook buyback company MyBookBuyer launched an affiliate program today that will allow student organizations, website owners, and bloggers to earn money by referring customers to sell books and textbooks on the MyBookBuyer.com.


The popular textbook buyback service is giving registered affiliates to earn 10% of the value of every order they refer. Affiliates are given a customized link that they can put on their website or blog and start earning a commission on every book sold by someone who came through their link.


MyBookBuyer is specifically looking at student organizations as a group that could particularly benefit from becoming affiliates. Fraternities, sororities, clubs and all kinds of student groups have one thing in common: they know lots of students, all of whom want to sell textbooks back at the end of the semester. With the MyBookBuyer affiliate program, the end of each term could mean another golden fundraising opportunity.


There are several ways student groups can promote their affiliate link and raise money for their organization. They can encourage their own members to go through the affiliate link when they sell used textbooks, or ask their friends to support their group by doing the same. They can also promote their link in creative ways around campus, handing out fliers or even just posting the link on the board in classrooms after class.


Affiliates get paid once their account reaches $ 100. To celebrate the launch of the program the company is offering a bonus to help affiliates reach the $ 100 payout level faster. In addition to the 10% commission, MyBookBuyer is offering a $ 50 credit to every affiliate just for signing up.


Starting out half way to the payout level, it doesnt take too many textbooks for a student group to start raising some serious money for their organization.


Student organizations arent the only ones who can benefit from the MyBookBuyer affiliate program. Other content creators are welcome to join, and there is just as much potential to earn sizable commissions, especially for those whos website or blog has to do with books, textbooks or college.


The affiliate registration page is http://www.mybookbuyer.com/affilitate-mbb/


###







Find More Textbooks College Press Releases

Wolf Trap Teams up with Boeing, USO-Metro, and Artists to Honor Military Personnel and their Families

Vienna, Va (PRWEB) September 01, 2011

Wolf Trap Foundation for the Performing Arts is pleased to announce a special ticket discount for active-duty military personnel and their families and friends, on all September performances at The Filene Center. Service men and women (grades E1-E4), and up to three guests will be eligible for a 10% discount off in-house seats for September shows. Military personnel can purchase discounted tickets at the Wolf Trap Filene Center Box Office with a current military I.D.


Military discounts are available for the following performances:

New Photo Editing and Image Processing Software Named "Best of Show" at Macworld Expo

Palo Alto, CA & San Francisco Macworld Expo 2006 (PRWEB) January 13, 2006

Light Crafts, Inc. today announced that its breakthrough photo editing software LightZone has received a Macworld Best of Show Award, representing the most exciting hardware and software products announced at Macworld Conference & Expo in San Francisco.


LightZone provides a complete photo editing tool that significantly reduces the time photographers spend after a shoot, producing high quality photographs. LightZone offers photographers an advanced RAW editing experience that is easy to use while delivering a highly integrated editing environment that produces professional results.


Designed and built from the ground up for professionals, LightZone for Mac OS X is available as a free 30-day trial at http://www.lightcrafts.com. LightZone will be available for Windows in late January.


LightZone is a better way to view, manage, edit and correct digital photographs and create stunning photographic and fine art prints. Based on light values and shapes, LightZone works in the same way that photographers think about their photographs. The technology behind LightZone was first previewed at DEMOfall 2005, where it received the DEMOGod Award. Because of its multi-platform support, LightZone users will be able to quickly become productive, regardless of their computers operating system, and seamlessly collaborate and share files edited in LightZone.


"Were proud that LightZone has received recognition by the leading Macintosh conference that showcases the top creative solutions for professionals, said Dean Tucker, CEO and president of Light Crafts. LightZone is the answer for photographers who want to spend more time on photography and less time learning paint-shop software. LightZone releases photographers from the tedious technology of the past and gives them more time to express their creativity. We built LightZone with professional photographers in mind, so professionals get the power they want, yet its easy enough for avid photographers to use.


LightZone is full of pleasant surprises for first-time users, said Lars Vinberg, professional photographer and director of product management for Light Crafts. One of the surprises is its performance. While traditional photography software grinds to a halt when editing and processing large image files, LightZone rapidly hums along through the editing process.


Integrated Solution Optimizes Photo Editing, Workflow and Output


LightZone provides serious photographers with a tightly integrated digital workflow to help them make the most efficient use of their time viewing, organizing, editing, correcting and printing their photographs. LightZone provides a tightly integrated editing environment to help photographers make the most efficient user of their time viewing, organizing, editing, correcting and printing their photographs. Key features in LightZone include:


StudioZone


An innovative image viewer and file browser, StudioZone lets photographers view, print and publish their photographs using a true digital negative format. A powerful search function, with metadata search, helps you find specific images in an instant. An integrated RAW converter provides a seamless transition from camera media to LightZone.


ZoneFinder


Using patent-pending technology, ZoneFinder analyzes and displays an image in shapes and tonal values, just as photographers pre-visualize their prints.


ZoneMapper


ZoneMapper provides an easier way to control and adjust the light and tonal values of an image. ZoneMapper is the most powerful way to precisely remap tonal values for color correction, to set the optimal points for highlights and shadows, and to correct contrast.


RegionMapper


RegionMapper simplifies selecting even the most complicated regions of an image and it expertly blends the effects of the tools and transformations with the rest of the image. This simple technique provides extraordinarily precise and accurate control of the area being edited.


True Non-Destructive Editing


LightZones non-destructive image processing engine does not alter any portion of the original image file, so photographers can modify or delete changes at any point in their workflow. LightZone treats an original image as a digital negative, so the original image file is always unchanged. And the transformations made to the photograph are saved in a way that tells the application how to display or print the modified photograph. Now photographers can create multiple versions of an image without duplicating files or using up large amounts of hard drive space.


Linear Color Space


LightZone works in linear color space instead of a gamma-corrected color space, allowing more precise calculations for consistent color and predictable results on a display or on paper.


Pricing and Availability


LightZone is available for Mac OS X immediately at http://www.lightcrafts.com for $ 249.95 (U.S. Suggested List Price). LightZone will be available for Windows in late January. Customers also have the option of downloading a free 30-day trial version. LightZone for Mac OS X supports Mac OS X v.10.3.9 or later. LightZone for Windows supports Windows 2000 and Windows XP.


About Light Crafts, Inc.


Light Crafts, based in Palo Alto, develops digital photo processing software for professional and prosumer photographers. For more information, visit http://www.lightcrafts.com


Light Crafts, LightZone, StudioZone, ZoneFinder, ZoneMapper and RegionMapper are trademarks of Light Crafts, Inc. All other trademarks and registered trademarks are the property of their respective owners.


Company Contact


Dean Tucker


CEO and President


650-331-1989


Media Contact


Mike Jackman


Jackman Communications


415-388-3216


# # #





James Blake and Lleyton Hewitt to Return to Panasonic Presents the Tennis Channel Open in Las Vegas

LOS ANGELES, CA (PRWEB) November 21, 2006

Panasonic presents the Tennis Channel Open - the Las Vegas-based ATP tournament owned and operated by The Tennis Channel - announced today that defending champion James Blake and 2006 runner-up Lleyton Hewitt will return to the event, set for Feb. 25 - March 4, 2007, at the Amanda & Stacy Darling Memorial Tennis Center.


"We're thrilled that James and Lleyton will be back in 2007," said David Egdes, tournament director and senior vice president, tennis industry relations, The Tennis Channel. "After the success and excitement of their run to the finals in our inaugural event, we felt a sequel for both was a must, and we're glad they agree. Their participation in the new round-robin format will be an added bonus for all fans."


The fifth-seeded Blake won the inaugural Las Vegas championship on March 4, 2006, upsetting the top-seeded Hewitt 7-5, 2-6, 6-3. It was Blake's first win in seven meetings with Hewitt, and catapulted him into the best year of his career. He followed his Tennis Channel Open win with a run to the Pacific Life Open final in Indian Wells, Calif., and a title at the RCA Championships in Indianapolis. He even broke into the top five in world singles rankings at one point. Blake is currently the No. 8 singles player in world.


"I'm really excited about the opportunity to return to Las Vegas and defend my title at the Tennis Channel Open," said Blake. "The Tennis Channel put together a lot of creative ideas and did a great job with the tournament during its first year in Las Vegas. I really had a good experience and am looking forward to returning to Las Vegas for the Tennis Channel Open next year."


Hewitt is one of the most consistent performers and recognizable stars in professional tennis, and a player who was recognized by Las Vegas Mayor Oscar B. Goodman with a key to the city prior to last year's event. The Adelaide, Australia, native became the youngest qualifier in Australian Open history in 1997, at 15 years and 11 months, and quickly set about adding his name to the country's long list of tennis legends. He won the 2001 US Open and 2002 Wimbledon titles, and was a vital piece of Australia's 1999 and 2003 Davis Cup championship teams. Most recently Hewitt reached the quarterfinals at this year's Wimbledon and the US Open tournaments. He is ranked No. 20.


The 2007 Panasonic presents the Tennis Channel Open is one of five U.S. tournaments in the ATP's 2007 round-robin pilot program, unveiled in October. As one of the participants in this new fan-friendly system, the 32-player singles competition will begin Sunday instead of the traditional Monday, with an eight-match, 16-player playoff for entry into the round-robin stage. The eight winners will join 16 higher ranked players to create eight pools of three. Each player will then play two guaranteed matches against the others in his pool, with the winner of each group advancing to the single-elimination stage of quarterfinal, semifinal and championship play.


The trial format ensures that spectators and television viewers alike will have the chance to see their favorite players, including top draws like Blake and Hewitt, at least twice at the Tennis Channel Open, if not more.


"Tennis Channel Open ticket holders, TV audiences and players alike are going to love this fantastic new tournament format, which is great for Las Vegas, this event and the sport overall," said Ken Solomon, chairman and CEO, The Tennis Channel. "We're thrilled and appreciative that the ATP selected the Tennis Channel Open as the second tournament in the United States to showcase this groundbreaking tennis evolution, and the first in the world to have round-robin play on national TV. We are more committed than ever to the growth of tennis and helping to build the profile of Las Vegas as a leading player in world-class sporting events."


Individual tickets for the 2007 Panasonic presents the Tennis Channel Open will be available Wednesday, Nov. 15. Ticket packages are already on sale, with UNLV Tickets again handling ticket sales for the tournament. Fans can purchase tickets at 866-641-OPEN (866-641-6736) or http://www.tennischannelopen.com. In the Las Vegas area, tennis fans can buy tickets at Station Casinos, Fiesta Properties, Galleria Mall and the Thomas & Mack Center at the University of Nevada, Las Vegas.


The Tennis Channel plans for a return of the groundbreaking "Tennispalooza" tournament theme in 2007, which this year brought paddle tennis, fast-stringing contests, unique qualifier formats, live performances, motocross, air hockey and foosball to men's and women's pro, junior and collegiate tennis. The event brings the network's sports and lifestyle programming to life in an annual tennis destination set under the neon of one of the world's most exciting and fastest growing cities.


The Tennis Channel (http://www.thetennischannel.com) is the only 24-hour, television-based multimedia destination dedicated to tennis and the healthy, active lifestyle that surrounds it, and forges the personal connection between the professionals on the court and the game's millions of aficionados. The home for people who watch, play and live their passions through tennis, the network is a hybrid of comprehensive sports coverage, health and fitness programming, pop culture and entertainment access, and lifestyle and travel information. The Tennis Channel is the most concentrated single-sport network in television, with telecast rights to Roland Garros (the French Open), the US Open Series, ATP Masters Series, top-tier Sony Ericsson WTA Tour championship competitions, Davis Cup by BNP Paribas, Fed Cup and Hyundai Hopman Cup, the combination of which offer the compelling, ongoing story of the game's most dramatic rivalries, energetic personalities and emotional, yearlong journey.


For further information:


Eric Abner, The Tennis Channel, 310-314-9445


###



Coms launches VoIP telephony service for iPad users: Cheap phone calls now offered on Apple iPad and iPhone

London (PRWEB UK) 19 July 2011

Already more than 25 million Apple iPads have been sold worldwide but no iPads are voice telephony enabled when they come out of the box. This represents a huge new market segment for Coms, as its services can be provided over the iPads inbuilt WiFi or GSM modem.


iPad subscribers can choose a new Coms telephone number from more than 250 area codes in the UK, including principle telephone suffixes such as London or Birmingham. The service includes free advanced telephone features such as voicemail, call forwarding, voice to email and calling line identifier display, as well as low cost call plans to all international locations.


The service will be marketed to all iPad users, but will be particularly relevant to those who travel, as when they connect to a local WiFi network they will be able to receive inbound calls without any high roaming fees, and outgoing calls will be charged at their local call plan rates.


Richard Bennett, CEO, Coms plc commented: This new service builds upon the iPhone applications that we launched earlier in the year facilitating the development of the cloud telephony market. It is my belief that fixed line telephony will steadily migrate to cloud based telephony services which offer individuals and businesses increased features and lower call costs.


Users of this new service can save up to 90% against BT on international calls and up to 77% on UK calls. In addition they get a new landline for free which travels with them, saving

Nov. 3 RPO Patent Portfolio Auction Possible Flashpoint for Apple, Samsung: iRunway Report

Austin, TX (PRWEB) November 02, 2011

iRunway, a technology research firm specializing in litigation support and patent portfolio analysis, has released a report on the Nov. 3 RPO Inc. patent portfolio auction, which may become another flashpoint in the ongoing patent wars.


The sealed-bid auction of 120 RPO Inc. technology-related patents and published applications will include Digital Waveguide TouchTM, a superior touch technology with low power consumption that does not require a touch-sensitive overlay.


The auction may spark another battle in the patent wars, and Apple may emerge as a contender for the patents and associated manufacturing processes, said Animesh Kumar, Chief Solutioning Officer, iRunway. The technology patents, and specifically the absence of touch overlay, could enable Apple to showcase the full capability of its Retina display screens, providing a possible competitive advantage in the display area.


Samsung already has invested resources in touch sensing, according to the report, but DWT may be attractive to the company as a cost-effective solution for its lower-end phones, and there may be an advantage to pre-empting other companies by acquiring the portfolio.


The iRunway report highlights the possible applications of RPOs patent portfolio. It also presents a classification of RPOs patent portfolio and highlights a strength analysis of the patents according to iRunways proprietary ranking algorithms.


The report is available online:

http://www.i-runway.com/images/pdf/RPO%20Inc%20Patent%20Auction%20-%20Portfolio%20Analysis.pdf


About iRunway

iRunway helps corporations and law firms unlock and protect the value of patents by combining technology expertise with practical business insight to monetize patent portfolios and improve litigation outcomes. For more information about the companys consulting model and in-depth analysis, visit http://www.i-Runway.com


###





Get a FREE Show Floor Only Pass to the 2011 ERA D2C Convention

(PRWEB) June 09, 2011

The Electronic Retailing Association (ERA), the leading trade association for direct-to-consumer commerce, announced that the Early Bird deadline is less than one month away! Make sure to register by July 1 to get a FREE Show Floor Only Pass or save up to $ 275 on an All Access Pass. With over 4,000 attendees and 120 exhibitors on the show floor, the 2011 ERA D2C Convention is the ONE show you cannot afford to miss! This highly anticipated industry event is scheduled for September 13-15 at the exclusive Wynn Hotel, Las Vegas.


Members who register by the Early Bird deadline, can get free access to the show floor, exhibitor suites, networking lunches, Meet & Greet Lounge and the Premier General Session; or pay only $ 825 for an All Access Pass, which includes all of the above PLUS valuable networking receptions and education sessions. Non-member early bird rates are just $ 99 for Show Floor Only Pass, and $ 1,399 for an All Access Pass. After July 1, Show Floor Only Pass rates increase to $ 99 (members) and $ 149 (non-members); and All Access Pass rates to $ 1,100 (members) and $ 1,599 (non-members).


For more information or to register, please visit http://www.D2Cshow.org.


About the 2011 ERA D2C Convention

The Electronic Retailing Associations 2011 ERA D2C Convention is the 21st annual show where the industrys top technology innovators, manufacturers, buyers and marketers meet to learn about the hottest trends in the direct-to-consumer marketplace and meet with partners and potential customers to seal critical business relationships. The event will feature more than 4,000 attendees and 120 exhibitors, a variety of education sessions on industry-related topics and expansive networking opportunities, as well as wide variety of events on the tradeshow floor. For more information, please visit http://www.D2Cshow.org.


About the Electronic Retailing Association

Representing a more than $ 350 billion market, the Electronic Retailing Association (ERA) is the only trade association in the U.S. and internationally that represents leaders of the direct-to-consumer marketplace, which includes members that maximize revenues through electronic retailing on television, online and on radio. ERA strives to protect the regulatory and legislative climate of direct response, while ensuring a favorable landscape that enhances e-retailers ability to bring quality products and services to the consumer. ERA members include some of the industry's most prominent retail merchants, including Acorn Corporation, eBay, Discovery Communications, Gaiam, Google, Guthy-Renker Corporation, HSN, Jewelry Television, QVC, ShopNBC and Thane. For more information about ERA, please visit http://www.retailing.org.


# # #







More Ebay Press Releases

New Social Networking Website Launched for Intellectual Property (IP) Protection

Sunnyvale, CA (PRWEB) November 29, 2010

Do you have any idea? Would you like to patent, copyright or trademark it?


myHeureka.com provides a social network approach to intellectual property (IP) rights. myHeureka is a site for common man/woman and small corporations looking for an free alternative for IP protection.


Historically, the only protection offered to secure your IP rights is by applying for a patent, copyright or trademark through the Patent and Trademark Office (PTO) in your country. Unfortunately the process to acquire this is so bloated that it is almost impossible for a common man/woman to pursue it. You can avail the services of a Patent Attorney but their fee is exorbitant. Filing a patent costs around $ 15,000-$ 35,000 USD. To add to this pain, it takes 5-10 years (depending on your luck) to secure your IP. PTO offices across the globe cannot cope up with the pace of innovation in this digital age.


Users can create an account and log their ideas in a simple process on myHeureka. The moment an idea is logged on the site, the ideas are automatically protected. All ideas are protected from the date & time they are logged on the site. Users cannot edit existing ideas but they can create a new idea by referring to an existing idea i.e. if it an extension or amendment to an existing idea either their own or others' idea.


Corporations spend a great deal of time and money to secure their intellectual property. Due to cost of securing a patent, corporations only pick a handful of ideas. Corporations running tight on budget cannot secure their IP at all. In essence, this puts start-ups and small corporations at a disadvantage as compared to larger corporations with deeper pockets. myHeureka levels the playing field for all corporations. Now corporations small & large can log all their ideas here to secure their intellectual property without any cost to them.


All ideas are viewable by users of the site. Users can rate or comment on others' ideas and view ratings or comments on their ideas. Users can also check who has viewed their idea. Each idea is associated with metrics like number of users that liked it, number of users that did not like it, number of unique viewers, total number of views, number of comments, etc. Users can check the list of users that viewed the idea, number of times the idea was visited by each user and see all the comments. Users can also browse or search for ideas. Search results can be sorted on ratings, views, alphabetical or time stamp.


Inventors (idea owner) can pitch their ideas to investors (Angels and Venture Capitals) for funding by providing a very detailed plan for their startup. If the startup plan is based on lot of positive reviews from the user community on an idea, the user can refer that idea in their pitch to strengthen their case. Start-up ideas are visible only to angels, venture capitals, and lawyers - additional validation step for users with these rights to confirm their identity.


In the past, entrepreneurs seeking funding for their start-up ideas approached various angels and venture capitals using a variety of methods. There is so much duplication of work with no insights into the status of their application. myHeureka gives entrepreneurs the ability to pitch their idea in one single place and creates a medium for investors to find all such ideas in one single place. Entrepreneurs can interact with the investors through this site to address any questions. Similar to the idea, each start up plan is associated with metrics like number of investors that liked it (or didn't), number of investor viewers, number of investor views, number of investor comments, etc.


myHeureka also offers a lot to investor community. In the past, investors (Angels/VCs) relied on a handful of people within the company to select their ideas. But using this site, investors can validate their findings with that of the social web (if an idea is associated with the start up plan) and their own investor community using various metrics on the likelihood of success/failure of the idea. Investors can monitor ideas of their interest to see responses from the rest of their community before funding it.


Overall, myHeureka is a one stop site for inventors, entrepreneurs, and investors. And, best of this entire site is free for all.


If you have a killer idea or looking for that killer idea, go now to http://www.myheureka.com.


You can also follow myHeureka on Facebook (http://www.facebook.com/profile.php?id=100001646990365) or Twitter (http://twitter.com/myHeureka).


# # #







Related Angel Investor Capital Press Releases

Deceased Victims of Identity Theft Cannot Come Back From the Dead to Defend Themselves

Dallas, TX (PRWEB) August 23, 2004

Identity theft is one of the fastest-growing and least-understood crimes in America. Those who have never been victimized tend to brush it off. If it happens, they figure law enforcement, attorneys and the judicial system will protect the victim and justice will be served on the perpetrator. But it's not that simple.


Through no fault of his own, Wesley Newman’s identity was stolen by his second wife Betty. As a result, his wife attempted to claim his entire estate upon his death, and disinherit his six children by forging a Last Will and Testament and beneficiary change forms to his insurance policies, pension plan and bank accounts.


Since Mr. Newman was now deceased, his wife presumed her caper was a success. But this was not the case. After discovering the forged will at the courthouse, Mr. Newman’s six children sought justice on his behalf by filing a will contest. Although they thought justice would be swift, they were wrong. This is just the beginning of a long nightmare for his adult children.


The series of forgeries are compounded since they occurred in multiple law enforcement jurisdictions and counties. They learn the attorneys, district attorneys and the judge are longtime personal friends of Mrs. Newman, a former high paid call girl or prostitute. District attorneys claim they are bogged down by violent crime and have inadequate resources to help the victims or prosecute the criminal and master of forgery. Ultimately, the district attorneys, FBI and corporations don't press charges.


In "No Greater Deception, A True Texas Story, Dotson's stepmother forges several family members' wills, insurance policies, pension plans, checks, deeds, titles, applications, account cards and beneficiary change forms to gain access of her relatives' assets, real estate, mineral rights, stocks, CDs, bonds and safe deposit boxes. The stepmother is also implicated in the mysterious deaths of her father, husband and only brother.


Mr. Newman’s six children find themselves with a very costly dilemma. In order to recover their inheritance, they must file felony charges on Mrs. Newman and prosecute their stepmother at their own expense. They fear there is no end to the lawsuits, appeals and attorney fees that will follow. The legal expenses could easily run into the millions of dollars, which is more than the value of their father’s estate. But they feel obligated to seek justice on the behalf of their deceased father who is not here to defend himself and the estate he wished to leave his children and grandchildren.


The first clue that their inheritance may be in jeopardy came in 1987 when Mrs. Newman’s father passes away. Mrs. Newman and her brother present two entirely different Last Wills and Testaments to the probate judge. Seeing that Betty’s parents had disinherited her when she married Mr. Newman, it was more than odd to find Betty claiming herself as the sole heir of her father’s estate. Her father also dies in his sleep three days after he supposedly made this new will is another strange twist.


In addition to forgery, Betty may also be a black widow killer. In the midst of the will contest, Betty’s brother mysteriously dies of carbon monoxide poisoning. It’s later learned that Betty is listed as her brother’s sole heir in his Last Will and Testament. Since no likely heirs challenge the authenticity of her brother’s will, Betty easily gains her father’s estate and her brother’s estate in one fatal swoop.


Betty’s actions lead Mr. Newman to mistrust his wife. He warns his children about her path of destruction and intent to gain his entire estate for herself and her two sons. It was no surprise to his children that he made a will without Betty’s knowledge when he learned he had leukemia.


Betty told them how she found him at the ranch with their aunt Sally and several attorneys that day. She was furious that her husband didn’t sign the sweetheart will she presented to him the previous day. The sweetheart would leave the entire estate to her and not Mr. Newman’s children. From that day forward it was known as the day Betty threw a fit.


“Betty swore she’d not let my father get away with what he had done. We weren’t sure to what length she’d go to overturn his last wishes. But he warned us she’d put us through hell when he dies. And, he was right,” says Sydney, Mr. Newman’s oldest daughter.


Betty closed all bank accounts and emptied safe deposit boxes within days of her husband’s death. There was obviously no such thing as assets being frozen in Texas. Or, banks had failed to follow strict guidelines, which may explain the surprise on their faces when approached by Mr. Newman’s children. Even so, the bank did nothing to help them or to recover the frozen assets.


"I thought I just needed to be proactive, ask about my father’s bank accounts, CDs, stocks and safe deposit boxes, and the bank would step in to freeze them. But that's not the way it went," says Heather, Mr. Newman’s youngest daughter and executor he named in his will. “My stepmother had years to spin her web and plan her crimes. She was several steps ahead of us.”


For the next twelve months, Mr. Newman’s daughter’s lives are turned upside down. While working full-time, they did the investigative work for their case themselves. Each was put to the test, and the clock was ticking. The courtroom showdown would soon begin. There is so much stress that each morning they are greeted by a sickening tightness in their chest and stomach.


"I felt so much anxiety. The loss of my father was overwhelming. I woke up every morning mad about what my evil stepmother did to him. It made my blood boil. I felt like I was going to have a heart attack every day. I didn't know what to do. There was always this conflict between do I go to work or do I work on our case. There was always a telephone call I needed to make to try to locate the attorneys that made my father’s will. I called over 200 of them within a 60 mile radius of the ranch," says Sydney.


“It took forever to find an attorney who would take our case. They either didn’t believe my stepmother would actually forge my father’s will, or they didn’t want to get involved in what they considered a messy domestic issue. When I did find an attorney, the legal expenses were enormous. Their mission isn't to help you or to see that justice is served. It's to get money from you. Although all of my brothers and sisters said they’d pay their share of the legal fees, they didn’t. Sydney and I picked up all the costs. My nerves were shot and I ate Tums every day,” says Heather.


“Then my aunt turned against us. She wouldn’t tell us the names of the attorneys that executed my father’s real will. She obviously thought she’d gain more by siding with my stepmother,” says Sydney.


At the encouragement of several friends, Sydney decided to write a book about her family’s experience with identity theft. She left a six-figure job at Compaq to share her story with the world.


“I hoped my book ‘NO GREATER DECEPTION, A True Texas Story’ would prevent others from going through what my family went through. That’s exactly what it’s doing. People are emailing me every day about how they or one of their family members became a victim of identity theft by another family member. As a result of doing radio and television interviews, I’m able to spread the word about identity theft,” says Sydney.


“Here’s a shocking statistic for you. 95% of all identity thefts are performed by family members on family members. That’s not the message we’re hearing on TV today. So, putting your money in Citibank or Bank of America isn’t going to prevent you from becoming a victim of identity theft. Spouses and relatives find it easy to get their hands on seniors and relatives social security numbers and drivers license numbers at home.”


“Anyone can purchase a notary seal at any office supply store today. And, the name of a deceased notary can be placed on it. That makes it easy for others to forge documents.”


"My stepmother established several bank accounts in my father's name, and had the cancelled checks mailed to post office boxes in multiple towns that my father was unaware of. She then signed my father's name on several checks in order to establish a second signature for my father that she would later use to forge his will, beneficiary change forms and other documents linked to his assets."


"When she produced the cancelled checks in court to prove her forgery was my father's authentic signature, our CSI forensic expert caught her in the act. Several grocery store clerks circled my stepmother's name on the checks as the person who signed my father's name."


“It's terrible that forging wills, insurance policies and pension plans of family members is mistakenly viewed as a domestic issue instead of a felony. Our legislative and judicial systems must address this felony crime appropriately.”


Sydney and her sister Heather are still trying to recover their inheritance and many of their father’s assets that their stepmother sold after his death.


Dotson has been seen on The NBC Today Show and PBS. She's currently speaking on radio station Talk Shows as an Identity Theft Expert. Detectives, profilers, FBI and handwriting experts are using her book as a textbook case study on identity theft and the criminal mind of a Black Widow forger.


“NO GREATER DECEPTION, A True Texas Story” by Sydney Newman Dotson is available on Amazon and Barnes & Noble websites today.


For more information about the author, her family and identity theft, go to http://www.NoGreaterDeception.com


ABOUT THE BOOK


Hold onto your bootstraps folks! If you liked Erin Brockovich, you’ll be thoroughly intrigued with the adventures of these two sisters, their knack for investigative work, their family and influential friends in Texas. This is a stirring, humorous and unconventional “true story” about their epics and the Texas Justice System.


Sydney and her sister Heather will take you through their gut wrenching, nerve racking, emotional roller coaster ride that occurs after their father dies and their stepmother produces a Last Will and Testament that leaves the stepmother everything.


As the two sisters face their father’s death, an evil stepmother, and a tainted legal system, they introduce themselves to many people along the way while searching for missing pieces of the family puzzle. What they discover makes them question everything they once thought was real.


Is their father the man they think he is? How was he able to buy all the land and mineral rights that he owned? Were his connections to George Bush, Lyndon Johnson, Lady Bird and Joe Bonanno much deeper than they seemed? Was he truly involved in the JFK assassination?


What they learn about their stepmother Betty is even more devastating. How did the town whore come to marry their father the Police Chief? Did she kill her only brother and forge her own father’s Will too? Just how many accomplices does she have? Are some of them their own brothers and sisters? What the two sisters’ forensic document expert, Mrs. Higgins, discovers will send chills up and down your spine.


ABOUT THE AUTHOR


From as early as the founding of America, Sydney Newman Dotson's family has been blessed with a long line of judges, law enforcement officers and military officers including 2nd Lt. John Campbell who fought with George Washington at Valley Forge, and General George Armstrong Custer who died at the Little Big Horn. During the days of Annie Oakley in the 1800’s, Sydney’s great-great-great grandmother served as her husband’s deputy and wore guns. Sydney’s father was a fifth generation law enforcement officer in Texas. This strong ethical family upbringing inspired Sydney to write this book.


Sydney Newman Dotson has over 20 years of corporate strategy, sales and marketing experience with such companies as GTE, Compaq, EDS and IBM. As IBM’s Director of Corporate Business Intelligence, Sydney created IBM’s Global Business Intelligence Network, Global Market View, Alert Newsletter, and the Field Intelligence Posse. Sydney and her husband live in Dallas, Texas where she’s an author and business consultant.


Contact: Sydney Dotson Productions, 214-358-3080


http://www.NoGreaterDeception.com


# # #



Weather Central Helps Broadcasters Engage Viewers with New Mobile and Online Tools for NAB 2011

Madison, Wisconsin and Las Vegas, Nevada (PRWEB) March 22, 2011

Weather Central, provider of the most-viewed broadcast weather system in the world, today announced an extensive lineup of new and enhanced tools and products that empower local TV stations and broadcast groups to engage their viewers through smartphones, tablets, PCs and connected TVs. The entire lineupwhich includes a full suite of solutions for mobile web, WAP, iPhone, iPad and Android platformswill be on display at NAB 2011, April 11-14, in Weather Centrals booth (SU7502) at the Las Vegas Convention Center.


New devices and constant connectivity is changing the way viewers interact with broadcasters, says Weather Central vice president Bill Boss. Weather Central helps ensure that its broadcast customers adapt to those changing viewing habits with tools that bring the most accurate weather information home to their audience, no matter where they are.


At NAB, Weather Central will debut:


Solutions for streamlined multi-screen delivery

Duplication of effort and resources can make delivering weather a challenge. Weather Central has worked closely with its broadcast customers to simplify workflows with new tools including:


Forecast Tailor -- an easy-to-use web app, exclusive to Weather Central, that ensures broadcasters have the same forecast on every screen. Forecast Tailor eliminates the repetition and potential inconsistency inherent in pushing weather content simultaneously to web sites, mobile platforms and other display devices by automatically populating templates for each target with information drawn from any Weather Central broadcast production system.

News Synergy the first mobile app creation solution that enables media companies to offer sophisticated mobile apps, complete with integrated local station video, that run on viewers Apple

According To Riverview Software Solutions, Winter Storm Season is Almost Here -- Broadcasters And Emergency Services Need To Be Prepared

Guntersville, Alabama (PRWEB) November 19, 2011

Riverview Software Solutions provides a software application named "Disaster Resource Navigator" to provide diaster preparedness and assist during disaster recovery efforts.


The Disaster Resource Navigator software application provides an organized method of keeping track of important information and provides quick navigation of local resources offering critical services and supplies such as food, water, ice, shelters, generators and fuel. With the Disaster Resource Navigator, this information is just a mouse click away saving valuable time for the broadcast staff, listeners and viewers.


The Disaster Resource Navigator eliminates having piles of notes to sort through or lose during a natural disaster or emergency.


The Disaster Resource Navigator application is intuitive for radio and TV broadcasters of all levels of experience. Minimal typing is required with only 3 data fields. All data is automatically saved - no buttons to click, just enter the data on the fly and it will be saved automatically.


The Disaster Resource Navigator user interface provides a simple and intuitive interface for the user. Users can click on a category and the Resource List is instantly populated with all resources providing that particular service. Hot buttons are provided for immediate access to the most critical information.


The application includes a U.S. state, county and city database which can be setup for specific defaults and favorites - minimizing the number of items on the drop-down selection lists. Built in category lists are provided and new categories can be added as needed. The software also includes an activity logger to easily comply with FCC reporting requirements.


The software design is based on a "Real Life" scenario. In April 2011, tornadoes devastated many areas in Alabama with a record breaking 53 in one day throughout the state. Riverview Software Solutions is located in the northeastern section of the state where nine of the 53 caused severe damage.


A local FM station operated under FCC emergency broadcast rules for many days and fielded numerous phone calls from the general public, local businesses and other local service agencies. The FM station became a crucial communications hub that helped citizens find much needed supplies and provided the location of resources throughout the area.


Riverview Software Solutions design team monitored this activity and discovered that after days of taking notes and relaying information, the station staff had so many notes and occasionally, finding the desired information for callers was starting to take a considerable amount of time. There had to be a better way so the Riverview team set out to develop this software application.


Should a natural disaster strike a community in the future, having the Disaster Resource Navigator will be an essential tool for quickly providing information to the public.


Visit us on FaceBook.


###







Find More Facebook Press Releases

Texas Massage Envy Locations Raise Over $2500 For Arthritis Foundation

Dallas, Texas (PRWEB) November 19, 2011

Four Massage Envy locations in Texas raised over $ 2,500 last month during a one day charity-raising campaign, Healings Hands for Arthritis. The one-day event took place on October 12, World Arthritis Day, with all proceeds going to the Arthritis Foundation. During Healings Hands for Arthritis, Massage Envy Old Town raised $ 965 and Massage Envy Plano raised $ 595, while the Campell and Prestonwood locations raised $ 325 and $ 650, respectively.

South Dakota Adopts Pearson's WriteToLearn as Statewide Writing Assessment

Pierre, SD (PRWEB) October 26, 2010

Leading a national movement to link assessment to improved student achievement, the South Dakota Department of Education has adopted WriteToLearn as its statewide writing assessment. Using Pearson's web-based tool for building writing and reading comprehension skills, students in grades 5, 7 and 10 will now have their skills evaluated at least three times per year rather than just once near the end of the school year, allowing teachers access to test results for progress monitoring to help students improve throughout the school year.


"In South Dakota, we believe that assessment should be directly connected to improved student achievement," said Dr. Wade Pogany, assessment director for the South Dakota Department of Education. "When student writing was only evaluated once at the end of the school year, teachers didn't have the opportunity to use the results to work with their students on areas needing improvement."


He continued, "Now by using WriteToLearn to evaluate student writing three times each school year, teachers can monitor progress, intervene where necessary and ensure that all learners are on track to meet learning goals. Our new approach will truly help teachers teach writing."


In addition to adopting WriteToLearn as its state writing assessment, the South Dakota Department of Education is offering teachers access to the learning tool to help students develop literacy skills throughout the school year.


For example, in Ladonna Mielke's Faith School District seventh-grade classroom, students sharpen their writing skills at every turn - whether it's in a summary about Mexico or a persuasive essay about year-round school. Mielke, who makes liberal use of both the essay-writing and summarizing features of WriteToLearn in nearly every subject area, is eager to see assessment data to confirm the successes she has witnessed.


"My students are excited to write with it and are proud of their work," she explained. "With the instant feedback, they can see exactly what they need to work on. When I sit down with individual students to talk about their papers, the writing is already taking shape. We can talk in-depth about it - about how to take it to a higher level. Their writing has been amazing."


In the past, it took about two days for Mielke to provide feedback on writing assignments, allowing for considerably fewer drafts and less writing time throughout the school year. "WriteToLearn is a huge time-saver, and my students learn so much more this way," she said.


With WriteToLearn, students develop essay-writing and summarization skills, and their efforts are measured by Pearson's state-of-the-art Knowledge Analysis Technologies (KAT) engine. The KAT Engine is a unique automated assessment technology that evaluates the meaning of text, not just grammatical correctness or spelling. This proven technology delivers the accurate, consistent and immediate, quality feedback that is necessary for academic success. In addition, WriteToLearn's automated scoring allows teachers more time for teaching and lesson planning.


WriteToLearn is available for purchase on a concurrent or individual student license basis, with district-level subscriptions now available. WriteToLearn qualifies for federal funding under the American Recovery and Reinvestment Act. For more information, visit http://www.School.WriteToLearn.net.


About Pearson

Pearson (NYSE:PSO), the global leader in education and education technology, provides innovative print and digital education materials for preK through college, student information systems and learning management systems, teacher professional development, career certification programs, and testing and assessment products that set the standard for the industry. Pearson's other primary businesses include the Financial Times Group and the Penguin Group. For more information, visit http://www.pearsonassessments.com


For more information, press only:

Adam Gaber, Pearson, 800-745-8489, adam.gaber(at)pearson(dot)com

Lisa Wolfe, L. Wolfe Communications, 773-227-1049, lwolfe(at)lwolfe(dot)com


###





VacationRentalsCommunity.com is Becoming the "Facebook" of the Vacation Rental Industry

Fort Lauderdale, FL (PRWEB) December 9, 2008

The innovative new website features unveiled last month by VacationRentalsCommunity.com combined with the glowing endorsement of the New York Times has prompted a flood of new users; the number of members has recently surpassed 1,000. The increase in interactive options such as forums, customizable blogs and multimedia functions such as videos and photos, has encouraged greater individual involvement. This has given rise to a more diverse community including everyone from independent homeowners and travelers to professionals. Such an expansion in perspective has enhanced the breadth of the discussion areas as well as the variety of the blog topics.


Several key experts within the vacation rental industry have already joined VacationRentalsCommunity.com, including John Romano (VRWD.com), Heather Bayer (CottageBlogger.com), Marta Olszewska (Rentalo.com), Lynn Gravis (MasterpieceRentals.com), Jessica Kunkel (VacationRentalsNews.com), Macon Gravlee (VacationSurfer.net), Alfred Glossbrenner (FullyBookedRentals.com), Mark Szekely (Rent2010.net), Milan Matchev (ArrangeYourVacation.com) and many others. They have all provided valuable contributions to the expansion of information on the site and continue to contribute articles, blogs, discussions, and media.


VacationRentalsCommunity.com has successfully created a place for travelers, homeowners, and professionals to form a unified community that is mutually beneficial; the social networking capabilities and potential for individual customization and targeted business exposure are superior to more general sites such as Facebook and MySpace. It serves as an unbiased forum of ideas, experiences, questions and answers, fostering a previously unseen sense of unity between travelers, homeowners, and professionals, with the membership base on the rise.


About VacationRentalsCommunity.com

Started in 2007, VacationRentalsCommunity.com has become the world's most complete vacation rental social network. With all services completely free, the site offers great vacation rental resources for travelers, vacation home owners and vacation rental businesses. The community is designed to be amazingly simple to use. Users can browse forums, blogs, media galleries and wikis to stay on top of the vacation rental industry. For more information, visit http://www.vacationrentalcommunity.com


###



Gene Juarez Salons & Spas Partners with Hey,

Seattle, WA (PRWEB) November 19, 2011

Gene Juarez Salons & Spas (GJ) has selected Seattle-based (ad) agency, Hey, as its agency of record as it seeks to bolster its roster of creative partners for anticipated growth in 2012! Gene Juarez has traditionally developed all creative and campaign work in-house. However, seeking to hone messaging with a compelling and multi-dimensional campaign focused on the GJ point of difference of experience and expertise, the company decided it was time to bring on the right partner to navigate the ever-changing creative and media landscape. After conducting a review of Seattle-based shops, Hey, was chosen.


Hey, is a relatively new shop, based in Seattle, and founded by two former DDB executives, Chris Lloyd and Eric Gutierrez. Hey, describes itself as an (ad) agency focused on innovative new media and creative non-traditional approaches that work in tandem with more traditional advertising forms such as print and broadcast.


Gene Juarez is the regions authority on beauty, hair and spa and has enjoyed continued expansion throughout its 40 year history. It became time to find the right partners to innovate our creative around the Gene Juarez experience and bring it to life in the various media outlets, said Janet Denyer, CEO of Gene Juarez. We are excited to work with Hey, as they bring great experience and credibility to this effort! In May of this year, Gene Juarez also partnered with PR firm, The Keller Group for public relations counsel. The 2 agencies will collaborate on the GJ brand.

Eric Gutierrez, Partner and Creative Director for Hey, said, Gene Juarez is arguably the authority on beauty in the region, an engaged and generous member of the NW community, and a beloved brand. We look forward to working with those assets to connect Gene Juarez to guests in innovative and meaningful ways.


About Gene Juarez

Since 1971 Gene Juarez Salons & Spas has been the definitive authority on hair, beauty and wellness in the Pacific Northwest. The companys extensive training program and attentive guest service have earned the salon numerous honors including Best Hair Salon in Seattle by Allure readers, Seattle's Best Hair Salon by Seattle magazine readers, Best Bridal Hair and Makeup from Seattle Bride magazine, Modern Salon magazines Salon of the Year, King 5 TVs Best Hair Salon & Spa Escape, and InStyle magazines Top Spas in the United States. To learn more about Gene Juarez Salons & Spas, visit one of the companys ten locations, including downtown Seattle, University Village, Bellevue, Alderwood, Tacoma, Southcenter, Redmond, Northgate, South Hill and Kitsap. Gene Juarez also operates the Gene Juarez Academy at two locations and the Advanced Training Salon. http://www.genejuarez.com. Gene Juarez also markets branded haircare collection, identity

Infusionsoft Unveils New Capabilities Enabling Small Businesses to Capture and Qualify Leads More Effectively, Faster than Ever

Phoenix, AZ (Vocus/PRWEB) March 22, 2011

Infusionsoft, the leading provider of marketing automation software for small businesses, today introduced the latest version of its web-based software at its annual user conference, InfusionCon. After months of extensive user research, design and development led by former Intuit software leader and VP of Product Management Richard Tripp, this product release helps users capture, qualify and convert leads faster and more efficiently than ever before. Users now can create and manage web forms and multi-channel marketing campaigns more quickly and easily through the use of templates and drag-and-drop builders.


More than 6,000 small businesses use Infusionsofts all-in-one marketing automation suite for its integrated CRM, email marketing, lead nurturing and e-commerce capabilities. Small businesses come to Infusionsoft because they have outgrown their basic email program or simple autoresponders. They grow weary of the time, money, effort and limited results that come with piecing together disparate systems for their marketing and sales. What they crave is the ability to both manage contacts and automatically nurture leads through targeted and personalized communications triggered by rich behavioral data and customer history. Infusionsoft delivers this by bringing all the pieces of marketing and sales into an all-in-one powerful solution designed specifically for small businesses [with under 25 employees].


The new features highlighted in this release include:

Beacon Street Girls Dress up and Get Taste of 'Project Runway' with New 'Fashion Frenzy' Online Game: Free Game Lets Girls Become Fashion Designers and Stylists in a Fun and Supportive Environment

Lexington, MA (PRWEB) November 23, 2006

A new online fashion game based on "Fashion Frenzy," the ninth book in the award-winning Beacon Street Girls (BSG) book series, helps girls further explore the exciting world of fashion design and styling. Unlike most fashion-oriented online games, the "Fashion Frenzy" game (http://www.beaconstreetgirls.com/games ) allows budding designers to do more than dress up a figure. With "Fashion Frenzy," players actually help create the apparel options by picking out different fabrics, colors and prints. They also get the opportunity to act as a fashion stylist, accessorizing the outfits. There are thousands of combinations possible.


Most online fashion games simply allow girls to choose apparel from a very limited closet. Unlike these "dress up" games, "Fashion Frenzy" players select among dozens of style options for tops, pants, skirts, jackets and dresses. Then they choose the fabrics, colors and prints, to finish each piece of clothing. Once an outfit has been created, the player dresses Katani Summers, the BSG fashionista, and chooses a photo background. Taking a turn as a fashion stylist, the player then rounds out the look with accessories like scarves, headbands, jewelry, hats and headpieces, footwear and handbags, including bags and purses from the Beacon Street Girls collection (available online at http://www.bsgshop.com ) When the ensemble has been completed, players receive feedback and commentary from Katani, and can email the whole look to a friend.


In addition, true to the upbeat and optimistic messages communicated through the Beacon Street Girls literature, the "Fashion Frenzy" game offers positive role models for girls. "While shows like 'Project Runway' and 'America's Top Model' have been enormously popular with the preteen girls because they offer a behind-the-scenes look at the world of fashion, they sometimes perpetuate the negative tone enlightened adults have come to associate with the world of fashion," said Addie Swartz, founder and CEO of B*tween Productions, home of the Beacon Street Girls. "'Fashion Frenzy' provides girls with a chance to play with fashion in a fun, supportive environment."


Swartz continued, "In addition, the game offers the opportunity for true fashion experimentation. In the fashion industry innovation often springs from un-expected pairings and combinations. The juxtaposition of different colors and patterns can be quite exciting. The huge number of style combinations 'Fashion Frenzy' offers makes this possible."


The BSG's website (http://www.beaconstreetgirls.com ) features the preteen stars of the award-winning book series for girls, providing positive role models and messages for girls as well as a safe, COPPA-compliant online destination. The website also features Club BSG, the free club for Beacon Street Girls fans. The club is open to all girls under the age of 17 who wish to interact with the BSG characters and world. Club members: